The menu is one of the most significant features in your business. It is an expression of your business personality and a key element for promotion and marketing of your products and services.
Your menu is a reflection of your brand and its mission, connecting your customers directly with your offering. Therefore, you need to know the basic principles of menu design to be able to create the best possible menu for your business.
Choosing from different types of menu
The first step in building the menu for your business is to decide what type of menu is the most suitable for your brand and offering. This decision needs to be taken by considering several factors like your cuisine, customer profiles, location, brand image, opening hours and food and drinks production capacity.
Hospitality KnowHow 