Become a food and drinks specialist; it may sound daunting but believe me it’s not. You have a business which sells food and drinks; it might be a restaurant, café, bar, coffee shop, food stall or any other kind of hospitality operation and you expect the customers to choose you, between hundreds, if not thousands, of other businesses around like yours.
Now think of yourself as a customer; you have to choose to use a business for yourself where they know their subject really well. I’m quite sure that even if you personally like a car technician, you wouldn’t use them if they don’t know their subject really well and offer you the level of services you expect.
The main reason you choose them is because they are experts on their field and you trust them to do the job for you.
The same goes for you as business owner. The customers will choose you only if they feel confident that you are an expert in your area.
Therefore, it is crucial to your success to develop yourself and your staff from the following important key areas on the Food and Drinks Specialism: